• To make the Willamette River and its bridges the visual focus of our city by night as well as by day.
  • To visually enhance the historic and remarkable features of the bridges.
  • To highlight and honor these structures which connect the mutually-dependent east
    and west neighborhoods of Portland.
  • To show in a bright and cheerful manner the civic pride felt by those who live and work here.
  • To strengthen positive impressions of our city gained by visitors, business and tourist alike.
  • To add a dimension of delight to river crossings.